Biotron.io, a personal data analytics platform which provides businesses with detailed user information, has announced it will adopt the SophiaTX blockchain to allow data transparency and to support the analytics it provides to customers. In addition, the blockchain will also leverage micro-transactions to compensate data owners, who are able to decide what kind of personal data is harvested and subsequently receive revenue from each sale.
The Biotron adoption is the latest to stem from SophiaTX’s commitment to actively offer its blockchain and services to new businesses where blockchain will be critical to success. Concurrently, the company is also driving blockchain adoption in businesses of all sizes, such as the recently announced collaboration with EY (Ernst and Young). Jointly, the two companies are developing a blockchain-based automotive supply chain management support solution, and a working system was presented to the automotive industry at the Newmatec 2018 conference this week.
In addition, the SophiaTX team is working to support blockchain integration within the SME sector, and currently developing a set of products such as ERP, Point of Sales and IoT integrations which will directly embed its blockchain into small and medium sized business operations.
Commenting on this approach, SophiaTX CEO Jaroslav Kacina explained: “Choosing this strategy provides us with well balanced mix of clients and types of business to support widespread use of the platform and most importantly holistic adoption across industries. Blockchain has a potential to redefine industries and its respective value chains and thus it is crucial to onboard all industry and cross industry players.”
The current momentum for large companies to announce blockchain projects will likely result in years of development before a system comes to fruition. Conversely, small to mid-size businesses are significantly more agile and motivated to adopt blockchain while multiple emerging projects have blockchain as a key factor of their success.
The varied adoption of the SophiaTX platform indicates that a growing number of businesses are recognising the benefits of incorporating a fully serviced platform over building their own system, and each new partnership demonstrates the nature of blockchain as an inherent business feature rather than a complex technology.
SophiaTX is a blockchain platform and marketplace tailored for extending traditional applications like ERP, CRM and many others with robust collaborative and decentralized blockchain capabilities. It is Open Source and contains integration APIs to SAP and other enterprise applications.
Biotron.io is a personal data analytics platform on blockchain. It provides organisations with business intelligence products that are created using highly-validated user data. Benefiting from blockchain transparency it provides the most accurate user analytics, helping organisations make timely and correct decisions.