How Binance Became The Largest Crypto Exchange: Binance SEO Analysis

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The crypto industry is a place where companies rise and fall like tides. In 2017, Deloitte released a report showing that a crypto company’s average lifespan is slightly more than one year. Ironically, Binance was established in 2017 and has since then marketed itself as the leading exchange in the crypto industry.

Becoming a market leader amidst such competition is not a matter of luck. It’s about strategy, execution, and dedication. In this analysis, we will analyze Binance from an SEO perspective.


What made Binance become the largest and most popular crypto exchange? Where are most of their traffic coming from? What are they doing that sets them apart from their competitors?

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