Bitcoin’s “Bad Boy” Brand Name Here To Stay

[jgilpulg]

Many find the name Bitcoin an “unattractive” brand name. Indeed, some have been calling for replacing its name, and its differing logos, to prevent Bitcoin’s demise. Critics also point out that Bitcoin still lacks a proper currency symbol. Nevertheless, defying marketing orthodoxy, Bitcoin outperformed fiat currencies for two years in a row.

https://news.bitcoin.com/bitcoins-bad-boy-brand-name-here-to-stay/

[St.Peter-Ben]

Some people draw BTC and call it "art", others complain like this to be talked about.
“Plastic coins. The term evokes imagery of plastic coins from your childhood. This is a great example of what not to do when naming a product or technology. A little marketing research at the naming stage would have raised awareness that the finance industry takes their money very seriously and having a fun, playful name does not appeal to this audience.”
Have anyone ever had such, um, fantasies?